To understand
4A Framework
Every AI initiative falls into one of four paths: Analytics, Assistance, Agency or Automation. Each has a different owner, risk and starting point. Mixing them up is behind most failures.
AI FOR BUSINESS
AI as a competitive advantage
A structured path from scattered experiments to measurable results: decide first, then build, then sustain. With our own methodology and the same team from start to finish.
the starting point
Almost every company already uses AI. Few make the most of it.
It is not a technology problem: it is a leadership problem. Nobody owns the strategy, pilots never scale and risks go ungoverned.
42%
of Argentine SMBs already use some AI technology.
57%
of them do not measure whether it works for them.
3%
have written rules on how to use AI in the company.
Source: National survey on AI adoption in SMBs (nadIA), CEPE-UTDT and Fundar, with IDB and Fundación Observatorio PyME, 2026.
the path
Five steps, always in the same order
Each step is hired separately and none commits you to the next. Start wherever your company is today.
Entry · free
AI Radar
An online AI maturity self-assessment across six dimensions: strategy, data, technology, talent, governance and processes. In a few minutes you know where you stand and what to look at first.
Take the assessmentEntry · free of charge
Leadership briefing
Two hours with your leadership team to build a shared vocabulary with the 4A Framework: Analytics, Assistance, Agency and Automation. You leave with a first read of your starting point and clarity on whether to move forward.
Book the briefing1 · Decide
AI Strategy Sprint
A 3–4 week assessment that ends in a 90-day plan with owners and metrics, an opportunity map prioritized by return, and clear rules to use AI safely.
Explore the Sprint2 · Build
AI7 Implementation
Seven steps to take agents and automations into production with an owner, clear limits and measured value. Built by your team or ours, as a 90-day plan or on an ongoing basis.
Explore AI73 · Sustain
Fractional AI Director
A part-time AI director who joins your leadership table: makes decisions, governs risk, directs whoever builds and is accountable for the return.
Explore the role
our methodology
A method for every stage
We do not improvise with each client: every step relies on a LAB9 methodology, proven in agribusiness, healthcare, retail and services companies.
To build
AI7 Playbook
Outcome, Process, Autonomy, Governance, Context, Value and Rhythm: seven steps to move an agent from demo to everyday work.
To talk to AI
PROCESO
Our framework to design every request to AI and get the right answers: Persona, Recipient, Objective, Context, Examples, Output and Omissions. It is also what we teach at the Academy.
Visit the AcademyFAQs
Frequently asked questions
What companies ask us most before starting with AI.
With the AI Radar, which is free and takes a few minutes, or with the leadership briefing. If you have already decided this is serious, the AI Strategy Sprint is the full assessment: in a month you know what to do with AI and where to begin.
No. Each step is hired separately and none commits you to the next. The order, however, is always the same: decide first, then build, then sustain.
Both. With AI7 we build and deploy each initiative, with your in-house team or ours. The Fractional AI Director does not build: they direct whoever builds and are accountable for the return.
Both. The path is designed for small and mid-sized companies that cannot add a full-time AI executive but need direction, method and measurable results.
Whatever fits each case. We assess vendors, models and tools independently and decide what to buy, integrate or build. Often a well-configured tool delivers most of the value for a fraction of the cost.
CONTACT
Shall we work
together?
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